Sound familiar? You're grinding harder than ever... but your efforts aren't yielding proportionate rewards.
I help you clear the fog of "firefighting" by identifying the single most impactful move you can make this week.
How much is sitting untouched in your lists right now? Thousands every month for most owners I talk to.
Thousands in monthly revenue sit untouched in your old email lists, abandoned checkouts, and past campaigns.
I help you look backward to find the money you've already earned but haven't collected.
No "miracle" software or complex funnels.
You can use cold-hearted math to find the 'Gap' between your current baseline and your target.
If the math doesn't work, we don't move forward.
We define a measurable revenue target and a firm 8-week deadline.
We get clear on the mission so you can stop guessing.
We investigate your human, transactional, and sellable assets.
By comparing your current numbers to your goal, we calculate exactly what the "problem" is costing you every month.
Instead of a long list of tasks, I identify the one obvious Revenue Opportunity that will hit the target in the shortest time possible.
We hunt for immediate wins, like recapturing lost leads or redeploying a successful past promotion.
My goal is to generate more revenue than my fee within the first 30 days.
We turn those initial injections of cash into evergreen, automated systems.
We bolt on order bumps, upsells, and deadline sequences so the revenue becomes predictable.
Only after your foundation is printing money do we pour fuel on the fire with paid advertising.
We scale when the math says it’s safe, not before.
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I work exclusively with owner-operated businesses generating between $500K and $5M.
You must have existing assets, like an email list, past customers, or consistent traffic; for Profit Pathfinding to work.
It is a collaborative investigation, not a high-pressure sales pitch. We define your target, find your gap, and identify your real bottleneck.
You leave with a plan regardless of whether we work together.
Business owners are overwhelmed. By working in 8-week sprints, we focus on hitting one major target at a time.
This prevents 'shiny object syndrome' and ensures measurable results.
Yes, the call is genuinely free. Here's my motivation: I know that a percentage of business owners I help for free will want continued guidance to implement their roadmap faster. That's how I find clients. But even if you never work with me, you'll leave with real value—a clear diagnosis and actionable next step you can use immediately.
I'm not here to sell you ads or build your website. I'm a Revenue Architect focused on one thing: helping you generate consistent revenue by optimizing what you already have. My approach is systematic and data-driven, focused on finding the single highest-impact action at any given time—not overwhelming you with a 50-point to-do list.
You'll have a clear action plan to implement on your own. If we're both confident I can help accelerate your results, I may invite you to continue working together. But there's absolutely no obligation. Many business owners can implement their action plan independently with great success.
It's the process of cataloging what you already own. We look at your human assets (lists), transactional assets (funnels), and sellable assets (products) to see what can be redeployed for immediate cash.
I work with service-based businesses, consultancies, agencies, coaches, e-commerce stores, and B2B companies.
The common thread is that you're an owner-operated business doing $500K–$5M+ in revenue with an online component to your sales process.